The return of MLB.com At Bat for 2012 saw new standards set with the fifth edition of the app drawing 2.9 million accesses and delivering 450,000 live audio and video streams, increases of 132% and 83% respectively over the first weekend of Spring Training games in 2011.
Since its 2008 debut, MLB.com At Bat has been the top grossing sports application and one of only two iOS apps inducted into the Halls of Fame for iPhone, iPad and Macworld.
As previously announced, MLB.TV Premium subscribers can use their account credentials to get At Bat 12 for free. Fans also can subscribe to MLB.com At Bat 12 for the one-time seasonal fee of $14.99, covering Spring Training through the World Series, or iPhone and iPad users have the option of a $2.99 per month fee with the introduction of a monthly recurring billing option.
MLB.com At Bat 12 will deliver additional updates prior to Opening Day, highlighted by new features, offers and functionalities.